The 1906 Atlanta Race Riot & Massacre
Never Again
A documentary by Rev. Trent Frank.
World premiere Sep 24, 2026 in Atlanta.

Trailer, 1:47
Official trailer. Courtesy of FrankinSense Productions LLC.
Vimeo loads only when you press play.
The film
A city spent most of a century not talking about this.
Never Again sets the 1906 Atlanta Race Massacre inside the longer American pattern of white mobs attacking Black communities, then follows what came after: Black leadership, resistance, and a hundred years of argument over whether Atlanta would say any of this out loud.
Directed by Rev. Trent Frank and made with the Coalition’s cooperation, the film also records the two groups that pushed the city to face it. The coalition that organized the 2006 centennial, and the one working today.

Never Again Will Terror Prevail,
Always Again Will The Resilient Arise.
The call
The newspapers
Four extra editions in one afternoon.
On September 22, 1906, Atlanta papers put out four separate extra editions alleging new assaults. Not one was substantiated, and each drew a bigger crowd into the streets downtown.
The four days
At least twenty-five people killed.
By nine that evening a mob of thousands was attacking Black Atlantans at Five Points, and over four days into Brownsville and Darktown. The true number of dead was never established.
What was taken
A prosperous Black city, attacked for being one.
Alonzo Herndon’s barbershop was destroyed. Businesses, homes and a generation of accumulated ground were lost in a city that had been the center of Black enterprise in the South.

The response
Then
Leadership that refused the terms.
W. E. B. Du Bois wrote “A Litany of Atlanta” in the aftermath. J. Max Barber was run out of the city for telling the truth about it in print. Black Atlanta rebuilt, organized, and kept the account.
The silence
Untaught, and unmarked, for most of a century.
It went missing from the classrooms, and from the streets where it happened. Naming it took a centennial coalition in 2006, and a second coalition working now.
Now
A hundred and twenty years on, the city says it out loud.
Remembrance Week puts the massacre back into Atlanta’s account of itself, with descendants of the victims still in the city and still telling it. The premiere of Never Again opens that week.

Who appears in it
Historians, organizers, and the people who kept the account.









World premiere
September 24th
2026
Opening night of the three-day Mini-Conference. Covered by Mini-Conference registration.
- Time
- 6:30 PM to 8:30 PM
- Venue
- All Saints Episcopal Church
- 634 W Peachtree St NW, Atlanta, GA 30308
- Part of
- Remembrance Week September 20-26, 2026
- The 120th anniversary. Theme: Truth, Reconciliation, and Action.
Help finish it, and get it in front of audiences.
Never Again raises funds separately from the Coalition’s commemoration campaign. Giving to the film pays for completion and distribution. For screening requests, press, or anything else, write to us.
