Never Again

The 1906 Atlanta Race Riot & Massacre

Never Again

A documentary by Rev. Trent Frank.
World premiere Sep 24, 2026 in Atlanta.

A still from Never Again: marchers in Atlanta carrying signs reading Black Lives Matter and Police Reform.

Trailer, 1:47

Official trailer. Courtesy of FrankinSense Productions LLC.

Vimeo loads only when you press play.

The film

A city spent most of a century not talking about this.

Never Again sets the 1906 Atlanta Race Massacre inside the longer American pattern of white mobs attacking Black communities, then follows what came after: Black leadership, resistance, and a hundred years of argument over whether Atlanta would say any of this out loud.

Directed by Rev. Trent Frank and made with the Coalition’s cooperation, the film also records the two groups that pushed the city to face it. The coalition that organized the 2006 centennial, and the one working today.

Key art for Never Again: the film's title over a ruined Atlanta streetscape.
Never AgainKey art. FrankinSense Productions LLC.

Never Again Will Terror Prevail,Always Again Will The Resilient Arise.

The call

The newspapers

Four extra editions in one afternoon.

On September 22, 1906, Atlanta papers put out four separate extra editions alleging new assaults. Not one was substantiated, and each drew a bigger crowd into the streets downtown.

The four days

At least twenty-five people killed.

By nine that evening a mob of thousands was attacking Black Atlantans at Five Points, and over four days into Brownsville and Darktown. The true number of dead was never established.

What was taken

A prosperous Black city, attacked for being one.

Alonzo Herndon’s barbershop was destroyed. Businesses, homes and a generation of accumulated ground were lost in a city that had been the center of Black enterprise in the South.

Front pages of the Atlanta Journal and Atlanta Evening News extras of September 22, 1906, headlined TWO ASSAULTS and THIRD ASSAULT.
The extras, September 22, 1906Not one of the alleged assaults was ever substantiated. Still from Never Again.

The response

Then

Leadership that refused the terms.

W. E. B. Du Bois wrote “A Litany of Atlanta” in the aftermath. J. Max Barber was run out of the city for telling the truth about it in print. Black Atlanta rebuilt, organized, and kept the account.

The silence

Untaught, and unmarked, for most of a century.

It went missing from the classrooms, and from the streets where it happened. Naming it took a centennial coalition in 2006, and a second coalition working now.

Now

A hundred and twenty years on, the city says it out loud.

Remembrance Week puts the massacre back into Atlanta’s account of itself, with descendants of the victims still in the city and still telling it. The premiere of Never Again opens that week.

W. E. B. Du Bois, photographed by James E. Purdy in 1907.
W. E. B. Du Bois, 1907He wrote “A Litany of Atlanta” within three weeks of the massacre. Portrait by James E. Purdy.

Who appears in it

Historians, organizers, and the people who kept the account.

Rev. Trent Frank, interviewed in Never Again.
Rev. Trent FrankDirector. Board President, 1906 Coalition
Dr. R. Candy Tate, interviewed in Never Again.
Dr. R. Candy TateChief Culture Officer, Culture Centers International
Saudia Muwwakkil, interviewed in Never Again.
Saudia MuwwakkilCo-Chair, 1906 Centennial
Dr. Clarissa Myrick-Harris White, interviewed in Never Again.
Dr. Clarissa Myrick-Harris WhiteCo-creator, “Red Was the Midnight”
Jim Auchmutey, interviewed in Never Again.
Jim AuchmuteyFormer Atlanta Journal-Constitution journalist
Akinyele Umoja, interviewed in Never Again.
Akinyele UmojaProfessor, Georgia State University
Dr. Andrew Sheldon, interviewed in Never Again.
Dr. Andrew SheldonCo-founder, Southern Truth and Reconciliation
Jill Savitt, interviewed in Never Again.
Jill SavittCEO, National Center for Civil and Human Rights
Rev. Dr. Thee Smith, interviewed in Never Again.
Rev. Dr. Thee SmithProfessor Emeritus, Emory University

World premiere

September 24th
2026

Opening night of the three-day Mini-Conference. Covered by Mini-Conference registration.

Time
6:30 PM to 8:30 PM
Venue
All Saints Episcopal Church
634 W Peachtree St NW, Atlanta, GA 30308
Part of
Remembrance Week September 20-26, 2026
The 120th anniversary. Theme: Truth, Reconciliation, and Action.
Register

Help finish it, and get it in front of audiences.

Never Again raises funds separately from the Coalition’s commemoration campaign. Giving to the film pays for completion and distribution. For screening requests, press, or anything else, write to us.